pencil

Pencil

Pencil is an AI tool that helps brands create, edit, and launch ads. It uses generative and predictive AI to produce ad variations, show performance predictions, and provide insights and feedback.

Tags: Marketing

Pricing Model: Freemium

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Effortless Ad Creation: Generate & Edit with TryPencil’s AI

Pencil is a powerful AI tool that helps you generate, edit, and launch ads that work.

It uses generative AI to produce ad variations in minutes, based on your brand kit, assets, and goals.

It also uses predictive AI to show you which ads are likely to perform better, based on over $1B in ad spend data. And it lets you collaborate with your team and clients, get feedback, and set your ads live in one place.

With Pencil, you can:

  • Get fresh ideas for your ads, from headlines and copy to visuals and music.
  • Generate static and video ads for any platform, such as Facebook, Instagram, TikTok, YouTube, and more.
  • Edit your ads in real time, with an intuitive and professional-grade editor.
  • Pick winning ads with confidence, using data-driven predictions and insights.
  • Work together with your team and clients, and streamline your approval and launch process.
  • Learn from other ads in your sector, and set benchmarks and strategies for your campaigns.

Use Cases and applications

  • You can use Pencil to generate photography of your products, people, scenarios, and more, using generative AI. This can help you create eye-catching and realistic visuals for your ads, without hiring a professional photographer or buying stock images.
  • You can use Pencil to find new creative angles for your ads, based on your brand kit and assets. Pencil can generate static and video ads for any platform, such as Facebook, Instagram, TikTok, YouTube, and more. You can get fresh ideas for your headlines, copy, visuals, and music in minutes.
  • You can use Pencil to pick winning ads with confidence, using predictive AI. Pencil can show you which ads are likely to perform better, based on over $1B in ad spend data. You can also get insights on which creative elements are working in your ads, so you can refine your strategy and test new ads.
  • You can use Pencil to edit and collaborate on your ads, with an intuitive and professional-grade editor. You can edit your ads in real time, and share them with your team and clients. You can also get feedback, approval, and launch your ads in one place.
  • You can use Pencil to learn from other ads in your sector, and set benchmarks and strategies for your campaigns. Pencil can help you compare your ads with your competitors, and see what works best in your niche. You can also set performance targets and optimize your creative and media tactics.

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